Creative Cultures

How To Grow While Staying Insanely Creative, The Aardman Way

As its latest feature hits theaters, Aardman Animations takes us through how the studio has managed growth while continuing to turn out hand-crafted entertainment. Read More

Square Enix: A Tale Of Two Gaming Cultures

By: Susan Karlin

For two years, Square Enix North America CEO Mike Fischer has been bridging the East-West cultures between Square Enix’s Japanese headquarters and its studios in Europe and North America, while carving a niche in new gaming genres and platforms. His ideas are starting to come to market, from even the unlikeliest of places--like tackle shops. Read More

Happy Socks Builds A Business—And Happiness—Two Feet At A Time

By: Meg Carter

Creative Cultures is an ongoing series on how smart companies have built a culture of creativity. From business philosophy to talent acquisition and management, customer service and product development, we’ll examine the inner workings of successful companies and the ways they build cultures that promote and harness creativity. In this edition: Founded in Sweden in 2008, Happy Socks has tiptoed into 50 countries with a focus on design, collaborations across fashion and culture, and happiness. Read More

XL Recordings, Where Small Is The New Big

By: Nick Catucci

It’s the boutique label behind chart-toppers Adele and Vampire Weekend, breakout artists M.I.A and Tyler, The Creator, and even new music by soul legend Bobby Womack. And yet founder Richard Russell and his diligent squad of tastemakers have no interest in making XL huge. Read More

Industry POV

From the Editor

Hello and thanks for visiting Co.Create. Here, we explore creativity in the converging worlds of branding, entertainment, and tech. This site, and its associated tentacles, will serve up daily inspiration from creative people and the films, shows, ad campaigns, apps, games, music, and other things they make. But we’ll also go behind the work and get into the the guts of creativity--exploring creative process and the bigger issues around how people, companies, and industries are making creative ideas happen.

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