"Large, with excessive body hair. The spitting image of masculinity. These grizzlies tend to travel in six packs."

"Boyish with an extremely slender build. Feisty and ready to go. Somebody, buy the boy a drink. He’s been waiting."

"Built for the outdoors with a whole lotta edge. Real and rugged. Don’t upset her, she has combat boots."

"When Twink and Hunk become one. Fits in all the right areas. Those curves don’t come easy. He’ll meet you after the gym."

"Lean build with a layer of scruff. Laid-back and never too serious. Is that a sweater or is that just his chest?"

"Glamorous and always the life of the party. Born to perform. When bidding farewell, don’t forget to air-kiss. That makeup took ages!"

Co.Create

An Illustrated Guide To Recognizing Your Gay Stereotypes

Say hello to The Bear, The Twink, The Butch, and your other gay icons.

In the spirit of combating stereotypes by reclaiming and celebrating them, BBDO NY Art Director James Kuczynski and illustrator Paul Tuller have created a "Guide to Gay Stereotypes," a series of silk screened images capturing the essence of your neighborhood gay archetypes.

The posters, released this week as we head into Pride season, celebrate the recent Supreme Court decision on DOMA. They present portraits of gay stereotypes including the The Bear, The Otter, The Twink, The Twunk, The Drag Queen, and The Butch. The posters are available for $18 each, and some of the proceeds will go to the "Think B4 You Speak" campaign, which supports LGBT teens and raises awareness about homophobia and the use of terms like "That’s so gay," "Dyke" and "Faggot."

Kuczynski says he found himself in a gay bar one night listening in on some dudes talking about what stereotypical categories they belonged in. "The topic, well, it just made me chuckle," he says. "It got me thinking how many stereotypes there are really in the LGBTQ community. I don’t even know. It’s interesting how certain people relate to themselves as a certain type or label especially when going out and having fun, while others are repulsed by the idea of fitting into a label. It seemed like an interesting area to explore."

Says Tuller on his interest in the project: "First and foremost is my love of drawing hairy men. Second is my interest in how these labels have been reclaimed by the LGBTQ community as something lighthearted, erotic, comical, or otherwise endearing. Labels of any kind can be polarizing and exclusive, but at some point the community reclaimed these words as something more, and I wanted to celebrate that."

Meet the stereotypes in the slide show above.

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1 Comments

  • Callum Max

    Enjoyed looking through the pictures. have to disagree with the Bear though. Bears are usually a little bit bigger especially in the shoulders, belly, lats and neck. The otter would most probably be a cub and the other guy with the bigger bum is borderline muscle bear. Maybe not enough research been put into this... I can imagine that it was a twink that actually drew these because the twink picture is spot on! In all fairness, its a good Idea because the majority of people that I meet are intrigued with the gay culture and sub cultures. good luck! Refine and keep them coming.. :)