I Melt With You: BGH Banishes The Beep With New Musical Microwave
By: Teressa Iezzi
Argentine household products company BGH turned to its agency for new microwave ad. It got a new microwave feature instead.
New Media Meets Zines In “The World’s First Perfect” Irony
By: Joe Berkowitz
A semi-anonymous writer and editor reviewing others' reviews of indie music parlays blog buzz into actual people in a real-life record store clamoring for copies of his throwback printed product, a zine.
Pie In The Sky? Domino’s Flips Switch On Times Square Instant Reviews, Takes Transparency To New Level
By: Chikodi Chima
How confident are you in your company's product? The pizza giant takes a page from Sun Tzu--and makes enormous ads out of its customer reviews.
The “World’s Largest” Stop Motion Animation Was Created With A Nokia N8
By: Teressa Iezzi
Using three N8s and a lot of sand, Sumo Science and Aardman land a Guinness Record for largest stop motion set, and a great looking spot.
ADVERTISEMENT
Pixar Artists Create Trickster, Their Own Comic-Con Club For The “Real” Fanboys
By: Susan Karlin
After years of watching the Hollywood machine slowly engulf the San Diego Comic-Con, Pixar story artists Scott Morse and Ted Mathot have taken matters into their own hands.
250 Cameras, A Day Of Soldering, Zero CGI: Party’s Mind-Bending, Strobe-Animated Music Video
By: Teressa Iezzi
The creative collective made a video for the Japanese band Androp using 250 Canon still cameras. Their flashes were controlled via a potent DIY cocktail of arduino, openFrameworks, and Flash.
Rise Of The Machines: How Rube Goldberg Inspired A Decade Of Creative Copycats
By: Teressa Iezzi
Look! Another RGM. What is it about Goldberg’s contraptions that’s made them such an enduring commercial form and reliable source of web traffic?
