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November 26 2012
Does Creativity Come With A Price? New Insight On Creatives And Mental Illness

Does Creativity Come With A Price? New Insight On Creatives And Mental Illness

By: Jennifer Miller

A new study says creative types--writers, in particular--are more likely to suffer from certain kinds of mental illness. The lead researcher discusses the reasons for the link and why we may want to rethink assumptions about sickness and treatment.

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  • 12 Notes
  • 547 Tweets
  • 1.1k Likes
Benevolent Robot Uprising Depicted In New General Electric Campaign
View Slideshow

Benevolent Robot Uprising Depicted In New General Electric Campaign

By: Joe Berkowitz

GE’s new ad, preceded by a stealth campaign offline and on Tumblr, features robots you know (and some you don’t), roving the streets to join the company in solidarity.

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  • 2 Notes
  • 111 Tweets
  • 53 Likes
Video NBA All-Stars Rock the “Bells” With Synchronized Dribbling

NBA All-Stars Rock the “Bells” With Synchronized Dribbling

By: Joe Berkowitz

A roster of basketball badasses rings in the holiday shopping season with an ad for special NBA uniforms, recreating "Carol of the Bells" with balls.

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  • 1 Notes
  • 103 Tweets
  • 58 Likes
Comedian Jimmy Pardo Hosts Jon Hamm, Sarah Silverman, Conan In 12-Hour Marathon Show For Charity

Comedian Jimmy Pardo Hosts Jon Hamm, Sarah Silverman, Conan In 12-Hour Marathon Show For Charity

By: Joe Berkowitz

On November 23, Jimmy Pardo hosted the 4th annual Pardcast-a-thon, aiming to stay “never not funny” for 12 hours straight, in the name of a good cause, with the help of some famous friends.

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  • 0 Notes
  • 81 Tweets
  • 4 Likes

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The Cost Of Christmas Jumps 4.8% To $25,431.18

The Cost Of Christmas Jumps 4.8% To $25,431.18

By: Rae Ann Fera

All those French hens and turtle doves don’t come cheap. PNC is back with its "12 Days Of Christmas" price index.

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  • 1 Notes
  • 60 Tweets
  • 25 Likes
Hate Checking Out Early? A Hotel Chain Rethinks The 11 A.M. Rule With “Overstay Checkout”

Hate Checking Out Early? A Hotel Chain Rethinks The 11 A.M. Rule With “Overstay Checkout”

By: Meg Carter

The Art Series Hotel chain is reexamining the 11 a.m. checkout, allowing patrons to stay in their rooms until they damn well please (or at least until someone else wants to check in).

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  • 3 Notes
  • 155 Tweets
  • 73 Likes
Goodbye “Campaign,” Hello Publishing: The Moment Studio Creates Brand Content Built To Share

Goodbye “Campaign,” Hello Publishing: The Moment Studio Creates Brand Content Built To Share

By: Paula Bernstein

The Moment Studio, a new division of digital agency Deep Focus, is dedicated to creating brand content designed for social sharing, and to shift marketing from a campaign to a publishing mindset.

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  • 4 Notes
  • 467 Tweets
  • 169 Likes

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Co.CREATE
Creativity \ Culture \ Commerce

editor:
teressa iezzi

11 / 26 two thousand and twelve
Editor's Picks
  • Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands

    Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands

  • The Ad World’s Best Ideas: 12 Campaigns That Will Win At Cannes

    The Ad World’s Best Ideas: 12 Campaigns That Will Win At Cannes

  • From Beethoven To Woody Allen—The Daily Rituals Of The World’s Most Creative People And What You Can Learn From Them

    Work Mode: From Beethoven To Woody Allen—The Daily Rituals Of The World’s Most Creative People And What You Can Learn From Them

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Industry POV
  • What 3-D Printing Means To The Future Of Advertising

    What 3-D Printing Means To The Future Of Advertising

  • The End Of Rational Vs. Emotional: How Both Logic And Feeling Play Key Roles In Marketing And Decision Making

    The End Of Rational Vs. Emotional: How Both Logic And Feeling Play Key Roles In Marketing And Decision Making

  • 5 Principles of Convergence: How To Work Better At The Intersection Of Tech, Creativity, And Media

    5 Principles of Convergence: How To Work Better At The Intersection Of Tech, Creativity, And Media

From the Editor

Hello and thanks for visiting Co.Create. Here, we explore creativity in the converging worlds of branding, entertainment, and tech. If you want to find out more about the site, or wish to submit work or feedback, click here.

Continued

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