Pendleton Ward On Keeping “Adventure Time” Weird
Pendleton Ward, the creator of Adventure Time, explains what inspired the weird world of Finn and Jake, the real risks of making cartoons, and a possible "Card Wars" game.
“Reality Drop” Brings Social Gaming (And Facts) To Dispelling Climate Change Misinformation
By: Paula Bernstein
Al Gore’s Climate Reality Project and agency Arnold drop some science, and game dynamics, on the issue of climate change.
A Dream Team Of Animators Creates The Ultimate Coloring Book
By: Joe Berkowitz
After volunteering at orphanages in Ghana, DreamWorks animators Rachel Tiep-Daniels and Margaret Wuller created the "Picture Book Project," which harnesses the work of talented artists to both inspire children, and raise money for them.
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See Danny MacAskill And Lolo Jones As Cogs In A Crazy, Red Bull-Driven Rube Goldberg Machine
By: Mina Hochberg
Red Bull athletes drive an elaborate Rube Goldberg machine from masters of the art form, Syyn Labs.
A New, Neuroscience-Based Study Says Beyoncé Is Your Ad’s Best Friend
By studying the brains of viewers, Vevo sets out to prove that advertising associated with music videos is more impactful than ads served up via online TV and traditional TV programming.
Shooting The Flood: Behind The MTA’s Photos Of A Sandy-Ravaged Subway
By: Mina Hochberg
The MTA’s post-Sandy shots of a ruined subway system gave people a valuable look at the real devastation the city was facing. Here, the MTA and photographer Patrick Cashin talk about taking the shots and getting them out to the public.
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