More and more, brands are looking to build connections and relevance through content creation--a daily, multi-platform stream of words, images, and video that transcends just "messaging" and is actually of interest to human beings. How brands are handling this is becoming a bigger question in marketing circles. Percolate offers brands one path to publishing.
Watch an inexhaustible dog trot through a busy day with a camera strapped to his back in electro artist Johnny Neon’s "Hearts" video.
Former Crispin Porter + Bogusky creative chief Alex Bogusky and Al Gore’s Climate Reality Project have partnered in a series of climate information initiatives, including this spot in which schoolkids recite ever more ridiculous anti-science claims.
At the behest of a Facebook fan, online betting app Paddy Power rids Cheltenham, London of "Chavs" in this new ad.
In the slyly animated "Easy Way Out," life is depicted as a joyless carousel of repetition. It’s a lot more fun to watch than it sounds, though.
Every year, there’s a long list of people making Oscar predictions, from esteemed critics to… not so esteemed critics. This year, a growing number of data and social media forecasters weighed in. You may have predicted that algorithms were the safest bet, but the numbers are more complicated.