Volkswagen and agency Deutsch L.A. are in the somewhat unenviable position of having to follow up a beloved Super Bowl (and viral) blockbuster. VW’s Vice President and Chief Product and Marketing Officer, Tim Mahoney, and Deutsch Chief Creative Officer Mark Hunter talk about how they approached this year’s Super challenge.
If the answer is "five," then today is your lucky day, and possibly tomorrow too.
Does the image above remind you of anything?
Co-viewing. Back channeling. Checking in. Double- or triple-screening. Layered content. The increasing symbiosis between good old traditional TV and the social world will be one of the most interesting media trends to watch this year. In this three-part series, Co.Create looks at the world of social TV from a few different angles. First up: the apps.
The Brain Design project demonstrates the concentration-enhancing power of Variable Balans chairs, by harnessing the brain activity of children as they use them (the chairs).
Top talent from the creative tech space--including Theo Watson, the Canv.as team, and Casey Pugh--explore the future of art at Art Hack Day.
Your last doctor? No, the Patch Adamses of Israel.